Lotus Cars presents an all new Elise based pick-up concept that is intended to go in production later in 2006Press Release: The Lotus AFD is an Elise-derived flatbed concept that seeks to secure a slice of the ever-growing worldwide market for sportscar-derived pickup trucks.
Utilising a Briggs and Stratton pull-start diesel engine, uniquely supercharged by Lotus's own engineers, the AFD is the first Lotus to marry advanced 4-wheel drive technology with the Lotus design philosophy of 'performance through lightweight'. A useful 5kg payload, together with an optional towing hitch offering a further 10kg of load-hauling capacity, ensures the new Lotus will be equally at home carrying a small bag of sugar as an expanded polystyrene surfboard.
With carbon fibre roof rails and perforated aluminium bull bars ensuring the new Elise derivative looks the part without compromising performance, hopes are high that 0-60mph acceleration is less than 3 seconds, and will have flatbed fans reaching for their chequebooks.
An active payload management system, linked to the engine's oil pressure control module, optimises ride and handling round even the sharpest bend, while big chunky tyres increase ground clearance to an all-terrain-conquering 4 inches.
Trevor Houghton-Berry, Lotus Head of Commercial Operations looked to the future 'The AFD is our first move into the lucrative LCV market and certainly lives up to the Lotus philosophy of 'change the rules'.
We like trucking and we like to truck!'
Mark O'Shaughnessy, Lotus USA Sales and Marketing Director commented, 'We can no longer ignore Lotus's big opportunity in the pickup market - we want a slice of the action and are gunning for a 0.0026% market share this year and 0.0027% next. The AFD will be known as the F1.50 stateside and we are set to take the market by storm. 200 Lotus Elise F1.50's in the first year? Bring them on
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