The Bavarian automaker blamed MINI's sales reduction in part due to the lack of availability of the MINI Convertible which ended production in mid 2008 with the new model launch scheduled for March 28th. BMW said that this model accounted for a substantial share of total MINI retail, averaging 16% of sales.
As for the group's 'uber' luxury brand, Rolls Royce reported sales of 37 cars that translates to a 9.8% fall over January 2008.
BMW Group sales in January 2009 at a glance
In January 2009 Compared with previous year
BMW Group Automobiles 70,405 -24.2%
BMW 60,248 -22.1%
MINI 10,120 -34.5%
Rolls-Royce 37 -9.8%