The Mazda Verisa is a subcompact car based on the previous generation Demio / Mazda2 that was launched in 2004 and is available exclusively for the Japanese market. For the 2010MY, Mazda has 'polished' the Verisa by refreshing the hatchback's interior trim with new upholstery options and upgrading the car's standard equipment while there are also three new exterior body colors including the Lilac Silver Metallic, Metroplitan Mica and Sparkling Black Mica. The 2010 Verisa goes on sale in Japan today with prices starting from 1,560,000 Yen or about $15,700.